This year marks the second year of “Purpose Management,” an endowed lecture course by EY Japan. To commemorate, a special lecture featuring Mr. Moriaki Kida, Chairperson and CEO of EY Japan, was held on July 10th at the Symposium Hall on the 5th floor of the International Science Innovation Building.
In his lecture, titled “Purpose of Companies and Nations, and Purpose Statement of EY,” he discussed the current environment surrounding Japanese companies from a global perspective, which urged the audience to think about the purpose of their companies and of Japan. In particular, a lively discussion ensued on the purpose that the Japanese managers should have today, in the era of polycrisis, where the world is changing at an astonishing pace and multiple crises are intertwined in a complex and reciprocal manner.
The lecture was a great success, attended by approximately 80 students. You can read more about the EY Japan endowed lecture “Purpose Management” below. The websites are in Japanese only.
EY Japan HP（Press Release）
https://www.ey.com/ja_jp/news/2024/04/ey-japan-news-release-2024-04-10-02
EY Japan HP（Lecture Reports）
https://www.ey.com/ja_jp/corporate-responsibility/purpose-management